When looking for a self-catering holiday cottage for your next holiday it is always useful to read reviews of previous guests to find out what they enjoyed and what they recommend. They may also tell you that what looks like the dream holiday location might have certain drawbacks. Mackays’s website offers two ways to find out what previous visitors thought about its large range of Scottish cottages. Both reviews submitted to a major independent holiday review site, TripAdvisor, and those sent directly to Mackays are shown on the site.
Any cottage that has been reviewed on TripAdvisor even shows the average score for that cottage based on its reviews. This may encourage you to only select a cottage with a near perfect rating but this might mean you miss out on your ideal holiday cottage. Quite often external factors influence a holidaymaker’s review – if the weather was not perfect or you were unwell this may well have had an effect of the rating for the cottage. I know I have stayed in Scottish cottages with little in the way of modern conveniences; a long way from anywhere but still had the best holiday. It is key to try to read the facts in the reviews and decide whether the cottage fits your needs.
A great example of this was one review a property received when the chalet was cold in a particularly cold November. Though the heating had been on before they got to the property the wooden chalet was always going to be a little chilly when it was minus five outside. Interestingly everyone else who had reviewed it gave the chalet at least four out of five! The review also helped Mackays so they can now warn customers at that cottage that it may be cold at certain times of year and to turn the heating up before guests arrive.
Read More: Role Of Website Reviews in Lead Generation
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